diff --git a/src/fu-provider-udev.c b/src/fu-provider-udev.c
index 70945d54b..c18250e4c 100644
--- a/src/fu-provider-udev.c
+++ b/src/fu-provider-udev.c
@@ -185,6 +185,7 @@ fu_provider_udev_client_add (FuProviderUdev *provider_udev, GUdevDevice *device)
 
 	/* did we get enough data */
 	dev = fu_device_new ();
+	fu_device_add_flag (dev, FU_DEVICE_FLAG_INTERNAL);
 	fu_device_set_id (dev, id);
 	fu_device_set_guid (dev, guid_new);
 	display_name = g_udev_device_get_property (device, "FWUPD_MODEL");